“Avenues and Cul De Sacs” or, How to Nail Your Product's Positioning
croweekly.substack.com
There’s nothing more important than how you position your product. Caraway Home isn’t just pots and pans, it’s “cookware without the chemicals.” JUDY is not just an emergency kit, it’s a kit “designed by experts.” Hydrant isn’t just a supplement, it’s “the fastest way to hydrate.”
“Avenues and Cul De Sacs” or, How to Nail Your Product's Positioning
“Avenues and Cul De Sacs” or, How to Nail…
“Avenues and Cul De Sacs” or, How to Nail Your Product's Positioning
There’s nothing more important than how you position your product. Caraway Home isn’t just pots and pans, it’s “cookware without the chemicals.” JUDY is not just an emergency kit, it’s a kit “designed by experts.” Hydrant isn’t just a supplement, it’s “the fastest way to hydrate.”